OnRamp Wisconsin
OnRamp Wisconsin

August 28th
Madworks at University Research Park

In an effort to increase connections between Wisconsin’s startups and established corporations, the Milwaukee Journal Sentinel and gener8tor, in collaboration with Forward Fest and Madworks, are sponsoring OnRamp – an event that gives young companies the opportunity to pitch their products and services to established Wisconsin corporations.

The event is intended to help startups in the critical effort to find sales channels and to provide a way for established companies to engage with the entrepreneurial community. It highlights the Milwaukee Journal Sentinel and gener8tor’s commitment to helping Wisconsin’s emerging entrepreneurs succeed.

Participating corporations include American Family Insurance, Harley-Davidson, CUNA Strategic Services, and Madison Gas & Electric (MGE)!

Startups wishing to apply are encouraged to research the participating corporations. Each participating corporation will receive those startup applications that requested to pitch to them and those whose applications indicate a potential customer opportunity. Participating corporations will then choose 4-6 startups to pitch them at the event.

Those startups selected to pitch at the event will be notified on 8/24 and offered a time slot to pitch at the 8/28 event. Startups are requested to arrive at Madworks (505 S Rosa Rd #225, Madison, WI 53719) at least 30 minutes before their scheduled pitch. No technology will be available at the event, however you can use your laptop to present. Startups are encouraged to bring brief handouts of PowerPoint presentations or sales collateral to aid in their presentation. Startup pitches will last 20 minutes including Q&A.

At the conclusion of the event, participating corporations will select at least one startup to either purchase from or mentor (at least two lunches/coffees). Organizers will notify each selected startup.


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Troy Vosseller Leader  
Joe Kirgues Leader  
Hans Dittmar Leader  
Abby Taubner Leader  
Steve Kroll Leader  

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