AgriFriend is a startup that helps small scale farmers to increase yield productivity and profitability, by using a holistic and bottom-up approach.

We developed a digital platform that automatically tailors a personal and all-inclusive training process, in a bite-size, step by step model, from planting to harvest. In a unique and innovative learning process.

The training is automatically customized to their needs and conditions, such as weather, climate, variety, but also to social local factors like terminology, language, local dialect. And it changes in real-time.

The product combines both a smart algorithm that makes the service customized in real-time for each user, and new and effective learning methods which makes complex agricultural practices simple and practical.

Our training core values are practical, visual, effective, simple to understand, and easy to do. Those values are integrated with each step and feature, and are customized to their needs. For example, very short...
AgriFriend is a startup that helps small scale farmers to increase yield productivity and profitability, by using a holistic and bottom-up approach.

We developed a digital platform that automatically tailors a personal and all-inclusive training process, in a bite-size, step by step model, from planting to harvest. In a unique and innovative learning process.

The training is automatically customized to their needs and conditions, such as weather, climate, variety, but also to social local factors like terminology, language, local dialect. And it changes in real-time.

The product combines both a smart algorithm that makes the service customized in real-time for each user, and new and effective learning methods which makes complex agricultural practices simple and practical.

Our training core values are practical, visual, effective, simple to understand, and easy to do. Those values are integrated with each step and feature, and are customized to their needs. For example, very short training videos and explanations, animations, and more.

Our unique value proposition is that we meet the farmers where they are.
We want to make sure farmers have access to high-value agricultural knowledge and expertise, regardless of their location, financial status, language or dialect, gender, religion, background, literacy, or digital literacy level.

We believe in a bottom-up approach- AgriFriend is not only a training
platform but a community of farmers, where they can share knowledge, questions and in the future also products.

As a holistic solution, we combine our expertise with the local knowledge to make a full and comprehensive service, emphasizing the farmers' point of view.

Training can be individual or groups, depending on the needs and conditions. It can stands alone when a farmer needs guidance or integrates into other solutions, such as an extra resource in frontal training.

In addition to the agricultural training, our process integrates other methods for increasing entrepreneurial skills and mindset as proven poverty alleviation, for both men and women, to reduce the gender gap.

Although we are Israeli-based, we already working in Sub-Sahara Africa, mostly in Kenya, and we have around 40 users. All of them are small scale farmers.
The product is suited for both smartphones and feature phones, and requires a lower amount of data.
More information

Investors

SDGia - Digital Agriculture Challenge
Admin
SDGia - Digital Agriculture Challenge Are you ready to be a part of the global SDGia with your startup?

Employees

Gilad Ovadia
Admin
Gilad Ovadia CEO I have vast experience in working with small-scale farmers in East Africa on improving productivity and profitability.

Recommendations

AgriFriend was selected to be part of the sixth cycle of the 8200 Impact, an acceleration-tech venture program. In this program we assist entrepreneurs who offer technological solutions to significant social or environmental problems. The selection of the project for the program was done in a rigorous testing procedure that evaluates the capabilities of the developer, the quality of the idea, the team and the technology through a team of highly professional and experienced consultants and mentors.
In this process, we were greatly impressed by the intention of the leading founder, Gilad Ovadia, to establish a start-up company in the Impact model to help farmers in developing countries through the development of an accessible digital platform. In front of Gilad's eyes are the needs of the local farmers he meets and the desire to help food security in their communities, as well as the success of the agricultural business and the local economy. I warmly recommend Gilad for your program.

Gilad and Agrifriend is a smart, mission-driven company that addresses one of our major social and environmental challenges: food production.
I worked in close collaboration with Gilad and the team as a case manager and in-house expert on the 8200Ipact programme, so them growing and developing their idea while translate it from an idea to a sustainable plan and business.
I strongly advise F6S to consider Agrifriend as a candidate.

Gilad and Agrifriend is a mission-driven, skillful venture, addressing one of our major financial social, and environmental challenges: Food production. I worked closely with Gilad and the team to implement sustainability and SDG metrics. I strongly recommend him.