Athleta-Ed is a consumer ed-tech company with a B2B2C model that offers a unique business through the lens of sports curriculum. The company partners with top-ranked global business schools and sports leaders to create its online accredited undergraduate and certificate executive education / professional studies courses. Athleta-Ed will be a driver of innovation for the future of education and the future of work. In Phase I, the company’s target customer is anyone interested in studying business and beachhead is anyone interested in a career in the sports industry. Athleta-Ed’s unique access to major college athletic departments and professional sports teams drives the go to market strategy and its superior operating model compared to current ed-tech market leaders.

In 2019, the Athleta-Ed launched the first online undergraduate course by a top-20 ranked business school (UCLA Anderson School of Management) and is now ramping up its academic partnerships, accredited undergraduate...
Athleta-Ed is a consumer ed-tech company with a B2B2C model that offers a unique business through the lens of sports curriculum. The company partners with top-ranked global business schools and sports leaders to create its online accredited undergraduate and certificate executive education / professional studies courses. Athleta-Ed will be a driver of innovation for the future of education and the future of work. In Phase I, the company’s target customer is anyone interested in studying business and beachhead is anyone interested in a career in the sports industry. Athleta-Ed’s unique access to major college athletic departments and professional sports teams drives the go to market strategy and its superior operating model compared to current ed-tech market leaders.

In 2019, the Athleta-Ed launched the first online undergraduate course by a top-20 ranked business school (UCLA Anderson School of Management) and is now ramping up its academic partnerships, accredited undergraduate business of sports program, and developing new accredited and non-accredited professional and vocational programs. Currently, Athleta-Ed solves for the lack of access to undergraduate business education at top-50 / top-100 ranked universities (many elite universities do not offer undergraduate majors and those that do have highly competitive admissions standards).

Athleta-Ed’s core product is a “course in a box.” This includes course syllabi, high production value videos, sourcing prominent guest speakers, and other supplemental course content. Academic Partners simply license our courses and hire their own instructors of record to deliver the courses for academic credit at their universities.

In addition to the unique course offering of a specialized business curriculum, Athleta-Ed will leverage the power of sports -> the greatest driver of social change across race, gender, orientation, and religion. In particular, the U.S. and global sports world is focused on issues of diversity and inclusion for women and people of color. In addition to its course offerings and sports business examples, Athleta-Ed will work with universities (college athletic departments) and professional sports (leagues/teams, media companies, and sports products/services companies) to develop programs that drive impact.
More information

Investors

EdTech Hyper Accelerator 2021
Admin
EdTech Hyper Accelerator 2021 A week-long equity-free program for EdTech companies

Employees

Hany K. Syed
Admin
Hany K. Syed CEO Private equity and venture capital professional with expertise in global education (K-lifetime learners)