Benoit Caldei

Benoit Caldei

I am Italian and I like rugby and cooking. I worked in Marketing abroad for 5 years, and now I came back to Italy to build my startup.
Marketing • General Business
Milan, Italy
  • Advertising
  • Marketing
  • Business
  • Idea Generation
  • Market Analysis
  • Marketing Communications
  • Marketing Strategy
  • People Management
  • Sales/Bus Dev
  • Social Media
  • Team Leadership

CEO - Commercial dr. @ChromosHome • Co-Founder

The house rental market, with the reviews of who lived in the house before


Marketing @Philips1

Innovation. Design. Sustainability. Change

May '12 - Feb '17 (4 years 9 months)

Amazing things Benoit's made
Together with 3 girl-friends I build a board game set it Sicily in order to celebrate Sicilian food. The SIKULeat.
The idea sparkled in August last year.
Inspired by my friends’ Sicilian roots and the great project, we wanted to launch this board game by last Christmas.

We made it on time, developing, producing and distributing the game with a turnaround of 4 months.
CEMS - Global Alliance in Management Education

CEMS - Global Alliance in Management Education

Master in International Managememnt Sep 2011 - Dec 2012

Università Commerciale 'Luigi Bocconi' / Bocconi University

UniversitĂ  Commerciale 'Luigi Bocconi' / Bocconi University

Master in Manangement Sep 2010 - Oct 2012

LUISS Guido Carli

LUISS Guido Carli

Bachelor in Management Sep 2007 - Jul 2010


Marcella Izzo

I had the pleasure to work directly with Benoit for a couple of years, when he was part of my team at Philips, being responsible for one of our global ranges of baby bottles.
I have always valued his thinking (also out of the box), his speed of action and the energy and drive he put in projects, despite the headwinds to face.
He is a good team player and has built constructive business relationships both within the local Amsterdam team and with our country organizations.
He is also very open, trustworthy, and overall very pleasant to work with.

Mikhail Bruev Business Transformation Program Manager at Philips1 recommended ChromosHome where Benoit is Co-Founder

Knowing Benoit for quite a few years I can highlight his entrepreneurship spirit, passion for his work and strong interpersonal skills, allowing him to get a circle of people around him and inspire them to achieve a certain goal. I also think that his pragmatic approach to business and life will benefit him and the team in succeeding with their startup.

Ideawise ChromosHome is a promising concept as provides transparency to a market which can be rather risky and vague, especially in places where supply is substantially lower than demand, allowing disbalance and opportunistic behaviors by the landlord.

I believe in the success of this project once the certain number of reviews is generated and once the company identifies the incentive for landlords in the cities with limited supply to list their property in the system.