To complete their curriculum MBA students must prepare numerous reports on the subjects taught. The aim is to present their understanding on the matter and good application of the theory and concepts learned.

Students, who are typically working professionals with 5+ year experience in various fields, often look for better motivation than simply getting graded by the professor. When assigning the projects professors normally set the content of such reports but leave choice of the company to the students.

Direct collaboration with the businesses is frequently sought by working groups and helps to alleviate the problem of low motivation. However, in the little time span that students have to choose a company it is difficult to establish a connection with qualified person, explain the value of the project and gather all the necessary information.

It is a normal practice for the MBA career offices or professors to pre-establish these working relations with the industry but usually the n...
To complete their curriculum MBA students must prepare numerous reports on the subjects taught. The aim is to present their understanding on the matter and good application of the theory and concepts learned.

Students, who are typically working professionals with 5+ year experience in various fields, often look for better motivation than simply getting graded by the professor. When assigning the projects professors normally set the content of such reports but leave choice of the company to the students.

Direct collaboration with the businesses is frequently sought by working groups and helps to alleviate the problem of low motivation. However, in the little time span that students have to choose a company it is difficult to establish a connection with qualified person, explain the value of the project and gather all the necessary information.

It is a normal practice for the MBA career offices or professors to pre-establish these working relations with the industry but usually the number of real-life projects is limited, and it doesn’t always match student’s varied interests and ambitions.

On the other hand there are many SMEs, Start-ups, NGOs that don't have budget for professional consulting services or qualified staff within their structures to set a successful growth plan, marketing strategy or corporate social responsibility plan. Contracting a full-time consultant is associated with a large cost and is usually not an expense priority.

Bind-in is a marketplace platform that links these parties. It offers businesses’ an opportunity to get valuable external analysis and gain business intelligence in areas of: Marketing Management, Business Strategy, CSR and Digital Marketing.

At the same time it provides students with a poll of real-life projects, exposing them to the industry they are interested in, increases post-mba job opportunities through better exposure to the certain industries and helping them build their network.

Payer of the solutions are Universities that by giving their students access to the platform will induce better industry submersion and increase student’s post MBA job opportunities. This characteristic is highly valued by the MBA offices as the ‘post-MBA employability’ and ‘post MBA salary’ are two very important factor differentiating the schools in the professional rankings.
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Employees

Greg Wabik
Admin
Greg Wabik CEO Recent MBA graduate with previous experience in Innovation Consulting, Project Management and Structural Design.
Renato Yamada
Admin