Black Dollar Beauty is a beauty e-commerce site and product subscription that is curated for men and women in the curly hair community. BDB allows customers to easily buy beauty products specific to their unique hair type and texture. Through our site the customer will take a physician and beauty stylist approved quiz to match them up with products they know and love. The first problem we identified was how on average it takes the curly hair community 2-5 years to find products that actually work for their hair type and texture. From our cognitive research we found black people want to buy black owned and try new products that they know for sure will benefit their hair textures but do not know which products are for them. We also found that 70% of customers were not willing to wane away from brands they are familiar with. These problems are relieved with our BDB e-commerce site which spotlights our subscription box service that matches curly customers with products just for them. T...
Black Dollar Beauty is a beauty e-commerce site and product subscription that is curated for men and women in the curly hair community. BDB allows customers to easily buy beauty products specific to their unique hair type and texture. Through our site the customer will take a physician and beauty stylist approved quiz to match them up with products they know and love. The first problem we identified was how on average it takes the curly hair community 2-5 years to find products that actually work for their hair type and texture. From our cognitive research we found black people want to buy black owned and try new products that they know for sure will benefit their hair textures but do not know which products are for them. We also found that 70% of customers were not willing to wane away from brands they are familiar with. These problems are relieved with our BDB e-commerce site which spotlights our subscription box service that matches curly customers with products just for them. The curly customer will have the chance to choose from 2 different options for the subscription. The first option allows the customer to get their Favorite Product (any product from our catalog) on the monthly basis, along with the BDB Subscription Box (one black owned beauty product + one all natural beauty product + one hair/beauty tool/gift) on the tri-monthly basis. The second option allows the customer to get their favorite product (any product from our catalog) on the bi-monthly basis along with the BDB subscription box (one black owned beauty product + one all natural beauty product + one hair/beauty tool/gift) on the tri-monthly basis. Focusing on this lucrative niche group would also promote social change and encourage reinvestment in the community by giving 10% of all of our proceeds to low income education systems here in America.
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Investors

ZIP Launchpad: Summer 2019
Admin
ZIP Launchpad: Summer 2019 San Diego State University's Startup Incubator

Employees

Alicia Burgess
Admin
Alicia Burgess CEO I am a motivated, self-driven college student with a passion to help bring economic prosperity and promote self-love within my community.
Don Turner
Admin
Don Turner Sales I am a 4th year finance major with a passion for entrepreneurship, mvps, and stock options.