FantasyIQ's game scoring engine aggregates and normalizes fantasy gamer performance across platforms, formats, scoring systems and other game related variables to establish FantasyIQ as a universal identity and reputation for fantasy sports. That aggregated identity and reputation is the made available to fantasy sports providers as a developer tool via an API, allowing fantasy sports providers to include identity and reputation as part of their existing league creation UX.

Fantasy sports (both seasonal and daily formats) suffer from a tremendous growth problem, as evidenced by the astronomical customer acquisition costs. Further, engagement and retention (as well as churn) are directly impacted by 1) if/how the competitors know each other and 2) competitive balance, as is the case in any segment of gaming. Currently, neither identity nor reputation are part of the provider products, so users must go offline and manually recruit opponents if they are to choose who they play agains...
FantasyIQ's game scoring engine aggregates and normalizes fantasy gamer performance across platforms, formats, scoring systems and other game related variables to establish FantasyIQ as a universal identity and reputation for fantasy sports. That aggregated identity and reputation is the made available to fantasy sports providers as a developer tool via an API, allowing fantasy sports providers to include identity and reputation as part of their existing league creation UX.

Fantasy sports (both seasonal and daily formats) suffer from a tremendous growth problem, as evidenced by the astronomical customer acquisition costs. Further, engagement and retention (as well as churn) are directly impacted by 1) if/how the competitors know each other and 2) competitive balance, as is the case in any segment of gaming. Currently, neither identity nor reputation are part of the provider products, so users must go offline and manually recruit opponents if they are to choose who they play against. If users only go by the existing providers' "draft lobbies", they compete against random users. Playing against random users leads to *exponentially* increased churn and reduced engagement and retention.

So not only will FantasyIQ's social and skill-based onboarding process lead to an increase in leagues created via reduced onboarding friction, it will also improve a providers other critical KPIs.

Analogous to XBox Live for Fantasy Sports, FantasyIQ offers a metagame-as-a-service (gamercards, gamerprofile, gamerscore) and will become the platform for fantasy sports when adopted. Thus, the free developer tools as a strategy for widespread distribution.

Additionally, FantasyIQ solves the "skill gap" problem that daily fantasy providers must solve in order to achieve mass market appeal. This is the "sharks vs guppies" problem that online poker was experiencing before "Black Monday" made the space illegal.

FantasyIQ will monetize via numerous freemium features to be included in subsequent releases, multiple of which have nine-figure revenue potential. These can be discussed in more detail offline.
More information