Focusing on an attainable lifestyle, body positive messaging and uplifting content, we are a brand that is more concerned about connecting with our readers rather than “selling to them”. Although we do showcase products and fashion, our focus isn’t on how our readers can better themselves from a materialistic perspective – rather, we want to inspire and motivate our readers to go after their dreams and follow through on their goals. We launched as a Chicago focused media outlet in 2012, but with a team of 20+ diverse volunteers, have since reached readers in over 40 countries across the globe to date.

As more and more millennials search for meaning, they are turning away from traditional style media and looking for content that is authentic. Halfstack is in tune with the zeitgeist of today and our growth in readership is showcasing this. Why Now? The better question to ask is #WhyNot?

You can see all past issues here: issuu.com/halfstackmag
Check out our site here: www.half...
Focusing on an attainable lifestyle, body positive messaging and uplifting content, we are a brand that is more concerned about connecting with our readers rather than “selling to them”. Although we do showcase products and fashion, our focus isn’t on how our readers can better themselves from a materialistic perspective – rather, we want to inspire and motivate our readers to go after their dreams and follow through on their goals. We launched as a Chicago focused media outlet in 2012, but with a team of 20+ diverse volunteers, have since reached readers in over 40 countries across the globe to date.

As more and more millennials search for meaning, they are turning away from traditional style media and looking for content that is authentic. Halfstack is in tune with the zeitgeist of today and our growth in readership is showcasing this. Why Now? The better question to ask is #WhyNot?

You can see all past issues here: issuu.com/halfstackmag
Check out our site here: www.halfstackmag.com

Traction:
Website averages at about 35-45K topping at 50K reads per month.
Digital Issues: Nearly 2.5 Million impressions - over 101K reads to our issues on the issuu.com platform which is our main platform for digital issue releases.
Spring Issue stats: 620K + impressions.
More information

Recommendations

Jennie Velasco

Halfstack provides some of the best coverage of local events and of notable and influential people in the Chicago area and abroad. Last year Halfstack launched a thoughtful issue from the other side of the globe with the help of international influencers also "in the know" of lifestyle, culture and entertainment. The writers here are not just editors or contributors, but also lovers of what the city of Chicago has to offer while covering more controversial topics such as gun violence and social issues within city limits. The careful organization of detail is delegated by Jen Lezan who skillfully adds a personal flavor to the mag that allows readers to feel personally involved and not just another mindless consumer. Happy reading!