There are approximately 100M cows in the US alone and the methods ranchers use for tracking and monitoring is still mostly manual creating a tremendous market opportunity. HerdDogg has created an extremely elegant way to help ranchers automate these manual tasks. Additionally, the unique HerdDogg data will enable the early prediction of health issues in a herd. Melissa and her team have done an outstanding job validating the market problem and testing their solution that will work for the smallest to the largest rancher.
HerdDogg is a very promising startup in a great space (AgTech). Melissa and her team have done a tremendous job doing customer development and have developed a product that addresses a real need. Livestock automation is a huge opportunity and HerdDogg has the potential to own the category.