Too often, women are assaulted / harassed while walking or jogging in the evening. Insecurity and fear are increasing in our society, according to studies, women in particular have a greater risk of being exposed to assault than men. The assault takes place when the woman is alone. Many girls / women have also disappeared without a trace.
We want to feel safe in being able to go out alone in the evenings to jog or just take a forest walk during the day. As a woman, I want to be sure that if something should happen to me and when I do not have my mobile phone on, I should still be able to get help on the spot.

The statistics below are taken from BRÅ's National Security Survey 2020:
30% of the population do not feel safe or avoid going out alone in the late evenings in their residential area 26% of the population state that in the past year they have chosen a different route or mode of transport due to concern about crime 19% of the population worries about being exposed to robbery 38%...
Too often, women are assaulted / harassed while walking or jogging in the evening. Insecurity and fear are increasing in our society, according to studies, women in particular have a greater risk of being exposed to assault than men. The assault takes place when the woman is alone. Many girls / women have also disappeared without a trace.
We want to feel safe in being able to go out alone in the evenings to jog or just take a forest walk during the day. As a woman, I want to be sure that if something should happen to me and when I do not have my mobile phone on, I should still be able to get help on the spot.

The statistics below are taken from BRÅ's National Security Survey 2020:
30% of the population do not feel safe or avoid going out alone in the late evenings in their residential area 26% of the population state that in the past year they have chosen a different route or mode of transport due to concern about crime 19% of the population worries about being exposed to robbery 38% of the population is worried about a close relative being exposed to crime.

My idea is to be able to manufacture a sports bra with built-in GPS and assault alarm that is connected to the alarm center. An ordinary bra is a little difficult to just pull off and the idea is that it should be even harder to pull off a specially made sports bra. It should be one (or two) strings that are connected to the alarm in the bra. This string should be above the collar where it should hang easily. When you pull hard and firmly on the string, there should be an alarm directly to the alarm center with location information. So that you can see where the person is at the moment.
The easiest way is to be able to create an app that is connected to the device (BH.n) that you activate during use.
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Ina Affroukh
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Ina Affroukh CEO Stubborn, curious who sets new goals to achieve. Problem solver & Ambitious who loves challenges. My motto in life is nothing is impossible