Mi Padrino is a bilingual, online e-commerce marketplace that makes planning and paying for Hispanic celebrations easy and effective, saving users significant time and money. With Mi Padrino’s crowd-gifting and event-planning platform, event organizers can share their events with guests, and accept gifts/funds from their loved ones all around the globe within minutes.

In addition, Mi Padrino provides both an advertising and sales platform for service vendors looking to tap this large and growing market. Mi Padrino’s full e-commerce marketplace allows users to purchase items, or add them to a wishlist of items (i.e., a variety of dresses, traditional items, and accessories for their big event) which, once ordered, are conveniently drop shipped by Mi Padrino’s wholesale partners.

Since launch in late 2017, over 450,000 families have used Mi Padrino to plan their traditional events and over 2M people have attended Mi Padrino events over the past 18 months. The online platform is a ...
Mi Padrino is a bilingual, online e-commerce marketplace that makes planning and paying for Hispanic celebrations easy and effective, saving users significant time and money. With Mi Padrino’s crowd-gifting and event-planning platform, event organizers can share their events with guests, and accept gifts/funds from their loved ones all around the globe within minutes.

In addition, Mi Padrino provides both an advertising and sales platform for service vendors looking to tap this large and growing market. Mi Padrino’s full e-commerce marketplace allows users to purchase items, or add them to a wishlist of items (i.e., a variety of dresses, traditional items, and accessories for their big event) which, once ordered, are conveniently drop shipped by Mi Padrino’s wholesale partners.

Since launch in late 2017, over 450,000 families have used Mi Padrino to plan their traditional events and over 2M people have attended Mi Padrino events over the past 18 months. The online platform is a true one stop shop planning experience for quinceañeras, weddings, and other traditional events, allowing Latinx families from all over the country to easily plan their events online while embracing their centuries-old traditions. Mi Padrino has a multifaceted revenue model; B2C (platform fee and product sales) and B2B (local and national ad revenue models).

B2B: Our advertising and sales platform is for service vendors looking to tap this large and growing market.
B2C: Mi Padrino’s full e-commerce marketplace allows users to purchase items, or add them to a wishlist of items drop shipped by Mi Padrino’s wholesale partners. Cash gifts can be made on the platform as well, 5% of which is deducted as a fee for Mi Padrino.

Mi Padrino launched in June 2017 with an annual user-goal set at 600 users. Our actual 2017 users totaled over 50,000 and in Q2 2019 we have hit the 450,000 user mark! We are currently experiencing 30% month over month growth and our users have registered $110M+ in gifts and services across Mi Padrino current event pages. XO GROUP is a publicly traded company and a leader in the wedding industry. They have strategically invested to join forces and dominate this market.
More information

Investors

Desai Accelerator
Admin
Desai Accelerator Early Stage Tech Startup Accelerator

Employees

John Wright
Admin
John Wright
Alex Tanton
Admin
Alex Tanton

Recommendations

Larry Freed Advisor at University of Michigan Wolverine Venture Fund

Mi Padrino is an exciting startup that is focused on bringing efficiency to the hispanic tradition of providing financial support for their celebrations, such as quinceañeras and weddings. This is a great example of bringing new concepts like crowdfunding to inefficient practices.

Kim is well suited to lead this effort, bringing the attributes you look for in an entrepreneur: a great passion for the problem she is solving, strong business acumen, great leadership, persistence, vision and hard work.

I am excited to see Kim lead Mi Padrino to great success.

Adrian Ohmer

Kim has identified a compelling market opportunity and I am very excited to see it take off. She has compassion for the market and is really trying to bring online a tradition that has existed for years. We're excited to track Kim and mi padrino for an exciting growth opportunity in Michigan and worldwide.

Patti Glaza

Kim is an impressive entrepreneur that has identified a large, underserved market. Mi Padrino is revolutionizing the matching of financial supporters of hispanic events to the family hosts for a quinceanera, wedding, birth, funeral, etc.. Leveraging her understanding of this cultural community phenomenon has led Kim to build a platform that will solve challenges for both the sponsors and the families celebrating major life events. Look forward to watching this site grow rapidly as word spreads!