Breastfeeding is a submerging commitment taken by most new mothers, 9 out of 10 breastfeeding mothers experience difficulties, 6 will stop breastfeeding before they desire, and only 2 stand in health authorities recommendation for exclusive and prolong breastfeeding. Sub-optimal breastfeeding was recently evaluated at over $13B in the US alone as direct and indirect healthcare losses.
MyMilk generate consumer centered solution for new mothers, including human milk lab tests, a human milk scanner and mobile health platform for continuous breastfeeding monitoring and guidance, offering the mother: preventative care, complication management and telemedicine services.
We have transformed human milk to a unique personal data-source, reflecting both on the mother, the breastfed baby, and the breastfeeding process itself. Mother own milk bio-data is further enhanced by mother – infant information for generating science-based actionable insights, based on curation of scientific literature...
Breastfeeding is a submerging commitment taken by most new mothers, 9 out of 10 breastfeeding mothers experience difficulties, 6 will stop breastfeeding before they desire, and only 2 stand in health authorities recommendation for exclusive and prolong breastfeeding. Sub-optimal breastfeeding was recently evaluated at over $13B in the US alone as direct and indirect healthcare losses.
MyMilk generate consumer centered solution for new mothers, including human milk lab tests, a human milk scanner and mobile health platform for continuous breastfeeding monitoring and guidance, offering the mother: preventative care, complication management and telemedicine services.
We have transformed human milk to a unique personal data-source, reflecting both on the mother, the breastfed baby, and the breastfeeding process itself. Mother own milk bio-data is further enhanced by mother – infant information for generating science-based actionable insights, based on curation of scientific literature, and clinical protocols, together with our unique in-house generated data, based on thousands of human milk tests already conducted.
These personal actionable insights are used for:
1) Preventative healthcare and wellness choices, such as nutrition choices and breastfeeding practices
2) Differential diagnosis of complications such as breast pain, breast infection and low milk supply
3) Data-powered telemedicine services – not only offering a communication platform but equipping the providers with highlights and insights we generate based on the personal data of the mother.
We meet the market early with direct to consumer laboratory testing service, while advancing our 1st application to be integrated to clinical setting that include a device and software for the objective assessment of breastfeeding establishment at the first days-weeks after birth.
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