Paneerwala

Paneerwala

It's an online dairy store 4 Pune market catering farm fresh dairy products
Mar 2 '15
Our month of February was full of newness and object oriented efforts. In the begining week of February our team was working on streamlining online concepts. At the end of 1st week we finally we started concerntrating on Paneerwala.in and how to focus on its development through organized efforts having deadlines. Catalyzer helped us to set the initial target of site development.

As per the sessio
Our month of February was full of newness and object oriented efforts. In the begining week of February our team was working on streamlining online concepts. At the end of 1st week we finally we started concerntrating on Paneerwala.in and how to focus on its development through organized efforts having deadlines. Catalyzer helped us to set the initial target of site development.

As per the sessions we had with Sunil we realized that we must focus more on site restructuring and improving on SEO. We discussed how can we improve the site ranking and how to get noticed by the search engines. With the help from Harsh and Sandeep we made some pointers for developing the new site.

After returning from Catalyzer commune we had 1 month to show the new portal of Paneerwala which should be more attractive, easily searcheable through search engines, with widened product portfolio, should have multiple payment modes & customer friendly.

With some R&D on the old site we integrated our web portal with new 1.6 version of Prestashop and tried how the new look would please our eyes. Later we decided to go with a paid package which would support our SEO and logistical activities. With some analyses using information sources available in internet we chose Zepo as a webdevelopment and site support tool.

Since the new package purchase we have focussed on developing the new look of site, new products have been added and development is going on. Today we stand in the first week of March and we got 8 days to at least defininte frame structure of the site. In between we also had to approach hoteliers for 2015-16 year tender submission for our wholesale supply business. We also signed up with various social media sites. We were interviewed for 1 and half hour on their confidential research project.

In last 6-8 days we should be done with site structuring, the small changes here and there would be going to happen eventually. We also need to start blogging and new article collection related to our food business.
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