We are motivated by finding and building the “next big thing” innovation for our clients, as we believe that is the crucial success factor for companies in the era of a digitalized and globalized world. By doing so, the biggest challenge for companies is to build and identify executable ideas and especially ideas their customers want and buy in the end, as nowadays companies waste money and competitors’ advantage by having a product flop ratio of 70-90%. In addition, no easy way exists to identify and integrate external resources, such as experts, customers or perspectives.
PhantoMinds offers companies to use our community and/or software/platform to develop ideas and innovation by using the perspective, expertise and knowledge from their community and/or within the company/client. To integrate experts including lead user in the respective field of a company, we develop a “self learning algorithm” to identify via data points (e.g. specific forums, social media etc.) these ex...
We are motivated by finding and building the “next big thing” innovation for our clients, as we believe that is the crucial success factor for companies in the era of a digitalized and globalized world. By doing so, the biggest challenge for companies is to build and identify executable ideas and especially ideas their customers want and buy in the end, as nowadays companies waste money and competitors’ advantage by having a product flop ratio of 70-90%. In addition, no easy way exists to identify and integrate external resources, such as experts, customers or perspectives.
PhantoMinds offers companies to use our community and/or software/platform to develop ideas and innovation by using the perspective, expertise and knowledge from their community and/or within the company/client. To integrate experts including lead user in the respective field of a company, we develop a “self learning algorithm” to identify via data points (e.g. specific forums, social media etc.) these experts for the companies and their challenges.
PhantoMinds provides the necessary surroundings to make the process fun, fair for the community and customer focused for the company by using an own developed method and incentive scheme. We believe in the power of our community, a customer centric approach and the success of co-creation. Therefore, we are an economic alternative for organizations to traditional consulting companies, agencies and offer a dialog with the client's customers and access to a community with a great expertise and a high creative potential.
To complete this solution, we have designed a new module as a “big data” solution named “lead user internet screening for companies”. The advantage is that we can identify and contact the most important lead user for a company in a respective field. This is a great value added for our crowdsourcing solution not only when we have not so far the right experts and lead users for a client, but in the case of a coverage of lead users via our established community we can complement this community with ‘new’ lead users, which will lead to a greater impact in quantity and quality of the solutions created via our community.
More information