PickFire takes business data and makes it easy to use.

Businesses are collecting more data than ever and in most companies, the task of making that data ready for analysis is moving out of IT and into the hands of business users. PickFire enables business users to finally work with data, without writing a single line of code. With PickFire, users simply point and click their way to business ready data in a fraction of the time of traditional tools.

But don't take our word for it, this is what a leading BI expert and Ernst & Young Principal Gary Angel has to say about the importance of data preparation (and referencing PickFire):
 www.linkedin.com/pulse/importance-etl-gary-angel

Why did we solve this problem? Because it is a known pain point that is only getting bigger, and affects every single company that uses data. “Big Data” investment has moved from the collection and storage of data to the analysis and visualization of data. Now data preparation is final missi...
PickFire takes business data and makes it easy to use.

Businesses are collecting more data than ever and in most companies, the task of making that data ready for analysis is moving out of IT and into the hands of business users. PickFire enables business users to finally work with data, without writing a single line of code. With PickFire, users simply point and click their way to business ready data in a fraction of the time of traditional tools.

But don't take our word for it, this is what a leading BI expert and Ernst & Young Principal Gary Angel has to say about the importance of data preparation (and referencing PickFire):
 www.linkedin.com/pulse/importance-etl-gary-angel

Why did we solve this problem? Because it is a known pain point that is only getting bigger, and affects every single company that uses data. “Big Data” investment has moved from the collection and storage of data to the analysis and visualization of data. Now data preparation is final missing piece.

In a recent survey* 80% of data scientists surveyed said there’s a lack of data scientists available to gather, clean and enrich data to drive better business decision making. In the same survey, 67% of said cleaning and organizing data is among their most time consuming tasks, and 40% said they don't have enough time to do analysis. (www.baselinemag.com/careers/slideshows/why-data-scientists-dont-have-time-to-do-analysis.html

PickFire should not be confused with the litany of analytics and visualization tools out there. PickFire is not another wannabe pie chart application. PickFire is hyper focused on the narrow and serious problem of data preparation.
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Advisors

Tim Neill
Admin
Tim Neill
Joel Rothstein
Admin
Joel Rothstein

Employees

Keith O'Donnell
Admin
Keith O'Donnell