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It is common knowledge now that user attention spans are dropping for online video. It does not have the charm it once possessed. Up until now, the solution has been pretty simple - let's make the videos shorter. But with the advent of apps like Vine, videos cannot be made any shorter. The only way to move forward is to make the video more engaging, to change the video watching experience from a passive one to a participative one. What worked for TV has been picked up and brought online, but online is a two way medium, it's a conversation, and if online is interactive. Why shouldn't videos be interactive?

Playedd is a web platform that allows anyone to create immersive storytelling experiences using the power of interactive video. By combining linear storytelling with interactive components, our creators are able to deliver a personalized, user driven and immersive experience to the viewer.

Interactive Videos are just like Linear videos, but with an added layer of interactive c...
It is common knowledge now that user attention spans are dropping for online video. It does not have the charm it once possessed. Up until now, the solution has been pretty simple - let's make the videos shorter. But with the advent of apps like Vine, videos cannot be made any shorter. The only way to move forward is to make the video more engaging, to change the video watching experience from a passive one to a participative one. What worked for TV has been picked up and brought online, but online is a two way medium, it's a conversation, and if online is interactive. Why shouldn't videos be interactive?

Playedd is a web platform that allows anyone to create immersive storytelling experiences using the power of interactive video. By combining linear storytelling with interactive components, our creators are able to deliver a personalized, user driven and immersive experience to the viewer.

Interactive Videos are just like Linear videos, but with an added layer of interactive components enabling user interaction with these componentsby means of Touch, Click, Gestures And Voice.
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