Riff for Artists is a social media marketing tool that allows artists to post their audio content in a unique, engaging manner - to multiple platforms - from one quick, efficient, easy to use interface.

Artists have access to material available on their device, Soundcloud, and Bandcamp (plus iTunes within 3 weeks).

Users:
1) select a track
2) 'record' up to thirty seconds of content
3) add optional context (waveform visualizer, picture, text, color)
4) enter a caption (with hashtags, link to content (to be displayed separately on the other platforms))
5) select desired platforms on which to post (Facebook, Instagram, Twitter)
6) post.

This entire process can be completed in under three minutes.

Riff gives them a central hub that they can use to keep a (necessary) social media presence while prominently featured their product (music, comedy, podcast). Rather than spend time and energy posting to each individual while attempting to constantly think of good quotes, pictures, et...
Riff for Artists is a social media marketing tool that allows artists to post their audio content in a unique, engaging manner - to multiple platforms - from one quick, efficient, easy to use interface.

Artists have access to material available on their device, Soundcloud, and Bandcamp (plus iTunes within 3 weeks).

Users:
1) select a track
2) 'record' up to thirty seconds of content
3) add optional context (waveform visualizer, picture, text, color)
4) enter a caption (with hashtags, link to content (to be displayed separately on the other platforms))
5) select desired platforms on which to post (Facebook, Instagram, Twitter)
6) post.

This entire process can be completed in under three minutes.

Riff gives them a central hub that they can use to keep a (necessary) social media presence while prominently featured their product (music, comedy, podcast). Rather than spend time and energy posting to each individual while attempting to constantly think of good quotes, pictures, etc. - they can simply use Riff to post their own material.

These artists already have followings on each of the major social media platforms. However, they currently do not have easy way to promote their unique content on these mediums - particularly the small- to mid-sized acts. Riff gives them an easy-to-use, engaging, visually appealing way to feature their product.

Rather than simply post a picture of their upcoming show at a concert venue, musicians can include a clip of their music - which can only help to sell more tickets via added exposure/awareness.

Rather than post about an upcoming stand up at a club, comedians can include a clip of their comedy - adding awareness and potential ticket sales.

Rather than just a static graphic about their newest podcast, podcasters can include a clip of their best banter/content to drive awareness and exposure - potential bringing in new listeners.

This manner of exposure allows the pre-existing fans of the artist to then share/retweet/tag their friends - thus helping to capture and leverage the viral marketing potential of mass social media.

As we develop further and firmly establish our value, we will begin charging users a subscription-based fee to continue to use services and add premium features.
More information