A B2B2C app working with retailers to increase customer conversion
Amazing things Tracie's made
I am the original creator of Hendrick's Gin. I built the product, the bottle, the label and hired the agency to help us with the story. It is named after my friend, David Hendricks and is now the worlds #1 selling gin.
The University of Western Ontario - Richard Ivey School of Business
Working in the retail and consumer brand sector I can attest how powerful the Pin & Tucker app can be to engage customers and more importantly convert shoppers browsing in their stores to actual sales. What is so unique about Pin & Tucker is that it engages consumers at a critical point while they are in the fitting rooms on the verge of making a decision. Perfect timing and a fully engaged shopper - genius app!