Our goal is to provide a simple and affordable tool for musicians to give them control over their sound.
We have developed a microphone called Uptune which is placed anywhere in a room, listening to each instrument and analyzing the information received. It connects to our mobile app. The app then guides the musician in every step of a soundcheck based on the information transmitted by the Uptune.
We tested the sale of such a product at a price of $ 299 in 25 music stores in Quebec. The answer was very good: 51 purchase orders and 14 sales.
However, our research, encounters, and development have driven us to pivot our business model. We got rid of the microphone and put our technology into the app. You can connect two cellphone to have optimal use of the app. One that replaces the microphone and the other that guides the user during his soundcheck. This change allows us to enter the market faster and more efficiently without the barrier of buying the product.
Currently, our key KPIs...
Our goal is to provide a simple and affordable tool for musicians to give them control over their sound.
We have developed a microphone called Uptune which is placed anywhere in a room, listening to each instrument and analyzing the information received. It connects to our mobile app. The app then guides the musician in every step of a soundcheck based on the information transmitted by the Uptune.
We tested the sale of such a product at a price of $ 299 in 25 music stores in Quebec. The answer was very good: 51 purchase orders and 14 sales.
However, our research, encounters, and development have driven us to pivot our business model. We got rid of the microphone and put our technology into the app. You can connect two cellphone to have optimal use of the app. One that replaces the microphone and the other that guides the user during his soundcheck. This change allows us to enter the market faster and more efficiently without the barrier of buying the product.
Currently, our key KPIs are around the number of new users and subscribers (3.99$/month). Right now we have over 3500 users and 30 paying customers. We are also working on a Web Dashboard that will allow us a lot more possibilities. It will be available by December 2019.
Currently, the only solution to guarantee an acceptable sound is to pay for a sound technician. When there are no technicians, the musicians manage with their own knowledge. The tools available on the market are targeting technicians. They show raw information and are very expensive. We offer a portable, very affordable and easy to use solution that meets the needs of the musician. We love music and we work countless hours only to give musicians a better sound.
More information

Employees

Sami Cheref
Admin
Sami Cheref CMO My energy comes from people around me. I want to learn and be in a stimulating environment.