Wassim  Merheby

Wassim Merheby

Entrepreneurial since the age of 16. Making it a fun ride all along.
General Business • Sales/Bus Dev
Dubai, United Arab Emirates
  • Health/Medical
  • Startups
  • Artificial Intelligence
  • Blockchain
  • Business
  • Business Development
  • Disaster Response
  • Distributed Systems
  • Distribution
  • E-commerce
  • Emergency Communications
  • Emergency Management
  • Health Insurance
  • Healthcare
  • Healthcare IT
  • Healthcare Management
  • Sales/Bus Dev
  • Strategy Development
  • Team Leadership
  • Trading
  • Wellness Initiatives
Verofax Limited

CEO @Verofax Limited • Co-Founder

Automation, optimization and validation platform for global trade.

Dec '18 - Present (2 years 3 months)

Dhonor Healthtech

CEO @Dhonor Healthtech • Co-Founder

Healthcare App for Organs donation access and allocation

May '18 - Jan '20 (1 year 8 months)


Strategy @Distichain • Co-Founder

Distichain is B2B eCommerce marketplace applying blockchain and AI

May '18 - May '19 (1 year)

fast telecom

Managing Director @fast telecom

Apr '10 - Sep '14 (4 years 5 months)


Marketing @Nokia

Sep '06 - Mar '10 (3 years 6 months)

Kraft Foods

Sales @Kraft Foods

Mar '01 - Aug '06 (5 years 5 months)


Sales @Nestle

Jan '98 - Feb '01 (3 years 1 month)

McCann Erickson

Marketing @McCann Erickson

Global advertising agency network

Jan '95 - Dec '97 (2 years 11 months)

Amazing things Wassim 's made
2018 - Co-founded Distichain - Marketplace as a service
2017 - Developed Organ donation access and allocation solution
2010 - Set up first solutions business spanning 3 markets. Secured exit in 2016.
2008 - Leading Nokia retail business in MENA markets. $2B sales.
2006 - Creating REIT private fund investing in Real Estate in UAE.
2005 - Category management for Asda Walmart - UK.
2004 - Integration of Nabisco into Kraft foods in the Middle East.
2000 - Distributor management and quality process definition.
1997 - London Award for Advertising.
Wharton School of Business

Wharton School of Business

Management excellence course May 2008 - Jun 2008

INSEAD Business School

INSEAD Business School

Marketing management course Mar 2007 - Apr 2007

Sheffield Hallam University

Sheffield Hallam University

Total Quality Management Feb 2000 - Aug 2000

Lebanese American University

Lebanese American University

Business Marketing Sep 1989 - Jun 1993


MAjd alchoum . Head of Accounting at Verofax Limited

Wassim is an exceptional person to work with. He goes above and beyond for his team. He continues to thrive professionally and has aided in the development of Dhoner Healthtech & Verofax . He is a pleasure to have around and his professionalism and determination does not go unnoticed.

Sleem Hasan Advisor at Urbango recommended Verofax Limited where Wassim is Co-Founder

I had the good fortune of meeting Wassim Merheby & Jamil Zablah on Jan 20th 2020 and learnt about Verofax's mission & vision and how they intend to apply their solution within different industry verticals. The underlying compelling value proposition of the Verofax idea earned them a pride of place in Privity's portfolio as it's first MENA/GCC/UAE venture. The clarity of Wassim's vision and his articulation of the scale of the opportunity attracted Privity to this opportunity instantly. We have since closed the seed round, opened up Verofax Africa and are eyeing the Indian & Pakistani markets for expansion in less than a year. I have strong faith in his leadership abilities and execution skills, both traits that were developed during his early entrepreneurial days with Microsoft in Erbil. I am honoured and humbled to be part of his journey and I predict and state: "Today Verofax tracks & traces and one day all tracking & tracing will be done the Verofax way!".

Vijay Tirathrai recommended Dhonor Healthtech where Wassim is Co-Founder

I had met and interview Wassim a few times.
I am generally impressed with his tenacity and persistence to launch a very intereting yet challenging start-up. Whilst we missed the opportunity to select Dhonor, I have no doubt Dhonor will see early success under the leadership of Wassim.


Dr. Husam Yaghi recommended Dhonor Healthtech where Wassim is Co-Founder

It’s so great to see technogy used to improve quality of life. Dhonor is a life saving system that uses Blockchain and AI to track and manage organ parts and blood donations. It eliminate errors, it reduces wastage, it prevents wrong matches, it prevents all types of possible abuse, and accurately mines its large univetsal database to match patients with needed organs or blood.

Further, I loved it because it was the idea of a teenage Arab. I’m proud.

Nadine Hajj Advisor at Dhonor Healthtech recommended Dhonor Healthtech where Wassim is Co-Founder

As the AI Venture Labs manager, I am honored to say that it is a great pleasure hosting Dhonor Healthtech in our accelerator. The causes Dhonor stand behind and the suggested solutions can potentially revolutionize not only the healthcare industry but also the government and pharmaceutical sectors.
Their medicine verification app ensures not only the privacy of patients but also the security and proper handling of medicines; assisting parties such as government authorities, and healthcare specialists in preventing harmful practices.
Their organ verification and matching app can prove to be a crucial and necessary solution, not only eradicating organ trafficking actions, but also redirecting first responders towards potential receivers and donors; saving millions of endangered lives daily.
Finally, employing cutting edge technologies ensures the robustness and security of their app rendering it the next standard in organ matching and medicine verification.